The Orpheum Theatre Group launched its new website in June, 2017. My participation in this project began at the request for proposals stage. As a fun creative touch, we created a playbill-style handout in lieu of our standard profile book. During the discovery phase, I created a survey to dispatch to the theatre’s email list, […]
Author: Jen
Cushion Employer Services
Brand strategy, website planning and copy for a human resources firm.
Jensized.com
My personal website, powered by Medium.
President Barack Obama’s Twitter Account Had Fewer Followers Than A Lot Of People
Shoutouts in A+ and Wired for noticing a brief moment of importance.
The 6 Best Food Truck Ideas on Twitter
Retweeted more than 1,000 times, my tweet about a food truck idea got a mention on Martha Stewart’s blog.
Thought Leadership
My articles on retail, strategy, social media and branding at sullivanbranding.com.
Peeps Diorama Activity
An opportunity to break away from the day’s work and encourage creativity among the entire staff.
Winter Punderland
Though the fruit baskets and cookie samplers that appear in offices during the holidays are appreciated, they’re rarely memorable. In 2016, the agency opted to make donations to a local charity in clients’ names. We added an element of whimsy by creating a pun generator. I developed the concept and wrote copy for the website and […]
Superlatives 2016
A way to get in the Election Day spirit without getting political in the office. Winners were announced in the weekly all-staff meeting.
The 5 Types of Twitter Fails
Know who you are and who you’re talking to. Use this to help you decide whether something is appropriate to tweet. My motto: “When in doubt, don’t send it out.” Read the rest at Sullivan Branding